Launch Set to Silence: A Lesson in KS Marketing
Another rugby game!? A little bit ago I asked about any rugby games. I hadn't heard of any. Then one hit Kickstarter shortly thereafter. Now, this.
I would love to see this fund, but I randomly stumbled upon it without hearing anything prior. Such a quiet launch, I'm not sure it'll get the traction it needs... This--and other games launched in similar fashion--is a good reminder to anyone Kickstarting a game that they need to advertise before pressing that Launch button. Get your audience excited before it goes live. And in this case, probably make sure you have an audience. As much as I love the sport, I don't know if there are enough gaming rugby folks around to see this to fruition. Definitely a niche market.
What are some other KS games you thought would be good but had a lackluster launch?