Board game rulebooks that fill you with anticipation
I was reading through #Architects of the West Kingdom's rulebook tonight and it made me excited about its gameplay potential. I especially like the idea of the virtue track where your decisions will impact your character's public reputation, where it could be stealing tax payers' money, hiring shady apprentices, constructing buildings that will raise more than a few eyebrows, etc. I've always been fascinated by video games that offer choices of morality (e.g. Bioshock), so this has me quite intrigued, although I know it's nowhere near that level of depth. It also makes me wonder if it'll be viable to stay virtuous throughout the game because I feel like the typical route will be more of a balancing act of risk vs. reward. I also like to push my luck quite often so you can bet that I'll be tipping way over to the dark side to get quick benefits and try my best to wash my self clean before the end of the game.
Anyway, I wanted to ask if anyone else has had a similar experience. Have you ever had a moment where the rulebook got you excited about the gameplay? Which game was it?
Bonus Question: Can you think of a good game that delved into the idea of virtue? It could be along the lines of a deep morality dive like Bioshock, or something Star Wars-esque where good vs. evil will lead to a different skill tree you could explore.